Why now is the time for values-led business
Making an Impact
Values-led organisations are thriving in the unique business landscape of today. Socially-driven organisations are pioneering new methodologies, rethinking structures, solving problems and supporting the economy. We created Impact Summit to celebrate that, and inspire more of it.
For a long time, concepts like ‘impact’ and ‘values-led’ have been largely abstract, undefined and subjective. Even if you were changing the world as a business, it was almost impossible to measure those effects. We’ve been living on limited, anecdotal evidence as a means of lifting up and championing purpose-driven organisations, but those days are over.
Technology has changed the game
Technology has given us information, transparency and connectivity, but also brought up new complex challenges for the modern day, particularly around ‘data-gone-bad’. However, it’s worth remembering that data-gone-good has changed the way we interact with businesses, giving us the means to assess them on everything from workplace culture to environmental impact to tax history. With the rise of social media, we can publicly promote and share brands that match our personal values. Increasingly, the power is with the people.
Beyond information and transparency, technology also represents one of the fastest-growing sectors for work, accessibility and innovation. Our Tech For Good track at Impact Summit 2019 will explore the positive role of tech and data in today’s world. Speakers include Irina Preda from Code Your Future, whose team works with refugees and underprivileged groups, providing them with some of the most sought-after skills around and connecting them with companies looking for talent
It's cool to care
I care. You care. But now it’s about more than that. The general public is now holding businesses to more rigorous standards, building the movement towards more conscious consumerism and supporting brands that have something to say.
One such brand is Hey Girls, founded by Impact Summit speaker Celia Hodson in 2018. Hey Girls launched menstrual products that use a buy-one-give-one model to combat period poverty in the UK. The sanitary market has been dominated for decades by the likes of Tampax and Always (both owned by P&G), but within a year of trading, Hey Girls was already stocked by supermarket giants Asda and Waitrose, and had donated 2.3 million products to those in need.
This is the shift in action, and there’s more where that came from.
The vision has reached the top
Part of the reason we host Impact Summit in Scotland is because the belief in this movement extends beyond the individual and into the heart of the systems and organisations. Existing at the centre of it all is the Government-supported Scotland CAN DO initiative, a network of over 100 different organisations that work towards Scotland’s vision to become a world-leading entrepreneurial and innovative society.
At Impact Summit 2018, Nicola Sturgeon launched Scotland CAN B - a global partnership between BLab UK and Scotland CAN DO to accelerate and strengthen values-based business in Scotland. This year, Derek Mackay MSP, Cabinet Secretary for Finance, Economy and Fair Work, will speak at Impact Summit, furthering this work and keeping the Scottish Government engaged with the people driving change from the ground up. We have never before seen such loud, proud support for businesses that put purpose over profit.
By Hazel Gibbens
Communications Lead at FutureX
We hope you’ll join us for Impact Summit 2019 in Glasgow’s iconic SWG3 warehouse. Bring your team and get ready to be educated and inspired.
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